Protection Motivation Theory: Is This a Worthwhile Theory for Physical Activity Promotion?

The article presents a study which aims to examine the physical activity (PA) promotion of the Protection Motivation Theory (PMT), considering practical and theoretical situation. A cross-sectional test was conducted in examining the application of PMT among 800 Australian adults. The results indicate that PMT may not be useful as a model in the promotion of PA behavior, considering other moderating variables, such as ethnicity and income.