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Officers Hooked By Invisible Ink Pens.

Authors :
Coffey, Tim
Source :
San Diego Business Journal; 2/26/2001, Vol. 22 Issue 9, p36, 1/4p, 1 Color Photograph
Publication Year :
2001

Abstract

Focuses on Clairemont, California-based Monico Products' development of a pen that writes in semi-permanent, invisible ink that is only noticeable when viewed through ultraviolet light. Company president Michael Senoff's marketing strategy of giving away ID pens to law enforcement agencies; Cost of an individual pen.

Subjects

Subjects :
PENS
EXECUTIVES
MARKETING

Details

Language :
English
ISSN :
87506890
Volume :
22
Issue :
9
Database :
Supplemental Index
Journal :
San Diego Business Journal
Publication Type :
Periodical
Accession number :
4864838