Carbon Tracks BEYOND PAPER.

The article highlights the result of a comprehensive study conducted by Verso Paper and the National Geographic Society, and Harmony Environmental on the impact of the carbon footprint associated with the publication of "National Geographic" magazine in the U.S. The study cites significant differences between mill-to-mill and grade-to-grade. It notes that the areas of measuring carbon footprint includes forests, printers, and publishers. INSET: VERSO carbon metrics.