Fashion Value.

The article offers information on what would motivate consumers to purchase hospitality products despite the economic recession in the U.S. It is stated that there are a wide range of preferences among customers, including casual, traditional and green products. According to Shiv Shankaran, Venus Home Fashions general manager, the emphasis is on value and what could satisfy customers with small pocketbooks. It also mentions the bedding and comforters launched by manufacturers to meet the demand.