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Tracking the Flow of Information Into the Home: An Empirical Assessment of the Digital Revolution in the U.S. From 1960 - 2005.

Authors :
Neuman, W. Russell
Yong Jin Park
Panek, Elliot
Source :
Conference Papers -- International Communication Association; 2009 Annual Meeting, p1-29, 29p, 10 Graphs
Publication Year :
2009

Abstract

An analysis of the increasing dominance of electronic media in the American media diet and a growing discrepancy between supply and demand in the digital cornucopia. Drawing on the communication flow methodology pioneered by Ithiel Pool in the 1980s, the study tracks U.S. industry data on technology penetration and household behavior from 1960 to 2005 to reveal a transition from 'push' to 'pull' media dynamics and a reassessment of relative constancy theory. ..PAT.-Unpublished Manuscript [ABSTRACT FROM AUTHOR]

Details

Language :
English
Database :
Supplemental Index
Journal :
Conference Papers -- International Communication Association
Publication Type :
Conference
Accession number :
45285849