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Serving the Community While Staying Afloat: Diving Into the World of Community Nonprofit Newspapers.
- Source :
- Conference Papers -- International Communication Association; 2008 Annual Meeting, p1-29, 29p, 1 Diagram
- Publication Year :
- 2008
-
Abstract
- This qualitative study investigated how 2 non-profit community newspapers' serve their communities while remaining sustainable. A total of 9 in-depth interviews from staff and volunteers were conducted, transcribed and analyzed using grounded theory, resulting in a theoretical model describing (a) the causal condition that supports non-profit community newspapers, (b) phenomena that arose from those causal conditions, (c) two influences on the phenomena and (d) the result of the phenomena. Subcategories of each component of the theoretical model were also identified and are illustrated by narrative data. The central phenomena of the study was the identification both the newspapers and their communities reciprocally interact and serve the other, resulting in the communities' sense of ownership of the newspapers. ..PAT.-Unpublished Manuscript [ABSTRACT FROM AUTHOR]
- Subjects :
- COMMUNITY newspapers
NEWSPAPERS
MASS media
PRESS
LOCAL mass media
Subjects
Details
- Language :
- English
- Database :
- Supplemental Index
- Journal :
- Conference Papers -- International Communication Association
- Publication Type :
- Conference
- Accession number :
- 36957061