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Do Privacy and Advertising Mesh?

Authors :
Don Reisinger
Source :
Mashable; 8/22/2008, p1, 1p
Publication Year :
2008

Abstract

Earlier this week, I discussed a new advertising service called Lotame , which aims at finding out as much about you as possible and using that knowledge to give advertisers a far more targeted advertising experience than is currently available in the CPM model. [ABSTRACT FROM PUBLISHER]

Details

Language :
English
Database :
Supplemental Index
Journal :
Mashable
Accession number :
33973118

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