A Conversation with Widget Provider Outbrain (Israel Media Tour).

Company: OutbrainFounded: 2006Located: Netanya I had the opportunity to meet with John LoGioco, VP of Business Development at Outbrain, the free service that offers bloggers and publishers a ratings widget that can be used by visitors of their sites to rate their content. The service, which serves as a recommendation engine for readers allowing them to discover new content they might like based on the ratings they give, recently announced an analytics dashboard for bloggers and site publishers. Outbrain is signaling a trend towards offering higher quality, more personalized Web content based on reader response and giving readers more power over the content they are viewing. In our interview below, I speak with John about Outbrain’s philosophy and goals. Ayelet Noff, also known as blogger Blonde 2.0, is a social marketing strategist and consultant who has been an influential force in the Israeli tech scene for many years. Noff specializes in helping companies strategically market their brands online. [Disclosure: Outbrain is a past sponsor of Mashable events] ---Related Articles at Mashable! - The Social Networking Blog:Outbrain Raises Funding for Blog Ratings SystemAnnouncing MashBash Tel Aviv and Israel Media TourOutbrain Offers Bloggers More Data with Reports DashboardShalom and Welcome to the Israel Media TourDiscount Code for IsraelWebTour, Hosted by Microsoft (NASDAQ:MSFT) Now Available: Final Tickets for MashBash Tel AvivMashBash Tel Aviv and Israel Media Tour Updates - Last Set of Tickets [ABSTRACT FROM PUBLISHER]