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Data Mining in Electronic Commerce.
- Source :
- Statistical Science; May2006, Vol. 21 Issue 2, p234-246, 13p, 1 Chart, 1 Graph
- Publication Year :
- 2006
-
Abstract
- Modern business is rushing toward e-commerce. If the transition is done properly, it enables better management, new services, lower transaction costs and better customer relations. Success depends on skilled information technologists, among whom are statisticians. This paper focuses on some of the contributions that statisticians are making to help change the business world, especially through the development and application of data mining methods. This is a very large area, and the topics we cover are chosen to avoid overlap with other papers in this special issue, as well as to respect the limitations of our expertise. Inevitably, electronic commerce has raised and is raising fresh research problems in a very wide range of statistical areas, and we try to emphasize those challenges. [ABSTRACT FROM AUTHOR]
- Subjects :
- DATA mining
ELECTRONIC commerce
STATISTICIANS
ELECTRONIC data interchange
BUSINESS
Subjects
Details
- Language :
- English
- ISSN :
- 08834237
- Volume :
- 21
- Issue :
- 2
- Database :
- Supplemental Index
- Journal :
- Statistical Science
- Publication Type :
- Academic Journal
- Accession number :
- 22253040
- Full Text :
- https://doi.org/10.1214/088342306000000204