DES ANALYSES DE NOTORIÉTÉ, DE TRAFIC WEB, DE BIBLIOMÉTRIE ET DE TEXT MINING.

The article analyzes the popularity, web traffic, bibliometrics, and text mining related to monitoring platforms, using tools like Google Trends and Alexa to assess global search trends and web traffic for platforms such as Meltwater, Talkwalker, and Brandwatch. It also examines the bibliometric data from Google Scholar, providing insights into the scientific publications referencing monitoring platforms.