Stakeholder Management and Communication Management in Non-Governmental Organizations: a systematic literature review.

This paper aims to present a systematic literature review that discusses the importance of Stakeholder Management (SM) and Communication Management (CM) for Non-Governmental Organizations (NGOs). Through a systematic search in three databases, 35 studies were identified that met the inclusion criteria and addressed the area of SM and CM, focusing on the perception of the influence of CM on stakeholder engagement and satisfaction of their needs, as a Critical Success Factor (CSF) for project success. A mapping of the findings is also presented. Additionally, the limitations found in the literature were discussed and possibilities for future research are proposed. The study emphasizes the relevance of SM and CM for the success of NGO projects and highlights the need for more strategic and integrated approaches to managing these factors. Thus, this article contributes to the debate on SM and CM in NGO projects, offering effective practices for the successful management of these CSF. [ABSTRACT FROM AUTHOR]