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Managers' attitudes and behavioral intentions towards using artificial intelligence for organizational decision-making: A study with Colombian SMEs.

Authors :
Pozzo, Danielle Nunes
Gonzalez Beleño, Carlos A.
Correa, Katherine Reales
Donado, Mildred Garizabal
Gomez Pedroza, Fredy J.
Moncada Diaz, Jaime E.
Source :
Procedia Computer Science; 2024, Vol. 238, p956-961, 6p
Publication Year :
2024

Abstract

The adoption of Artificial Intelligence (AI) is a growing topic, particularly in the context of decision-making processes. However, there is a limited focus on this subject, especially in developing and emerging countries, which present unique challenges distinct from those in developed nations. Small and Medium Enterprises (SMEs) in these regions have received insufficient empirical attention, and existing literature suggests that variables influencing AI adoption may vary based on the configurations of these companies. This study addresses two critical research gaps by examining AI adoption in the specific context of Colombian organizations, particularly focusing on SME managers. Replicating scales and a structured model from a previous study in the United Kingdom, the research involves 83 companies from the Caribbean region of Colombia. The findings reveal partial differences from the UK study, emphasizing the impact of facilitating conditions on behavioral intentions to adopt AI in decision-making, while peer influence lacks significance. While 10 out of 17 hypotheses replicate UK results, the study raises questions about how SMEs in Latin America perceive threat, severity, effort, personal concerns, and external support differently. [ABSTRACT FROM AUTHOR]

Details

Language :
English
ISSN :
18770509
Volume :
238
Database :
Supplemental Index
Journal :
Procedia Computer Science
Publication Type :
Academic Journal
Accession number :
178318048
Full Text :
https://doi.org/10.1016/j.procs.2024.06.119