Measuring Digital Innovation: A Four-Stage Framework.

This article explores the significance of measuring digital innovation and offers a comprehensive framework for validating and measuring innovation at each stage. The framework consists of four stages: problem validation, solution validation, product validation, and business validation. The article emphasizes the importance of data-driven decision-making and stresses the need to begin the measurement process at the problem validation stage. It also highlights the iterative nature of the validation process, with the stages overlapping and requiring continuous revisiting and revision. Ultimately, the article underscores the role of innovation measurement in driving business growth in the digital era. [Extracted from the article]