American Football League Coca-Cola Bottle Caps.

The article discusses the American Football League (AFL) Coca-Cola bottle caps that were produced in the 1960s. In 1963, Coca-Cola test marketed a set of bottle caps featuring the heads of San Diego Chargers players. The set included 18 players and three coaches, and is now valued at over $500. Coca-Cola expanded the promotion in 1964 to include three more AFL teams and 10 NFL teams. In 1965, four new AFL teams were added to the promotion, and a national advertising campaign was launched. The bottle caps featured the likeness of football players, their names, positions, and team logos. Collectors could redeem the caps for prizes. The article also mentions the value of certain caps, such as those featuring Lance Alworth, Joe Namath, and Jack Kemp. Coca-Cola stopped producing the bottle cap sets after the 1966 season. [Extracted from the article]