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Media literacy and COVID-19 communication: Work and home sphere differences.
- Source :
- Journal of Media Literacy Education; 2023, Vol. 15 Issue 2, p84-94, 15p
- Publication Year :
- 2023
-
Abstract
- As a learning process wherein we ask questions to enhance knowledge, media literacy offers a powerful lens for examining how people practice communication across diverse applied contexts such as professional communicators shaping messages about COVID-19. Borrowing a page from Renee Hobbs' (1998, 1999, 2010, 2011, 2021) media literacy education research, we sought to compare/contrast media content creators' (journalism, advertising, public relations, marketing communication) information-seeking behaviors during the 2020-2022 COVID-19 pandemic for both their paid work and unpaid volunteer work, as well as for their own and family edification. Blending the media literacy lens with social construction theory (Berger & Luckmann, 1967), our survey findings collected at the height of the COVID-19 pandemic in 2021 suggest that professional communicators (N=174) relied more frequently on media sources (64.9%) for COVID-19 information for work (paid and unpaid) and on people such as medical professionals (51.5%) as sources for COVID-19 information for their own personal and family use. Other findings detail professional communicators' use of media literacy learning processes of accessing, analyzing, creating, reflecting, and taking action. [ABSTRACT FROM AUTHOR]
Details
- Language :
- English
- ISSN :
- 21678715
- Volume :
- 15
- Issue :
- 2
- Database :
- Supplemental Index
- Journal :
- Journal of Media Literacy Education
- Publication Type :
- Academic Journal
- Accession number :
- 169867802
- Full Text :
- https://doi.org/10.23860/JMLE-2023-15-2-7