Business Cards As Marketing Tool.

The article focuses the use of business cards as marketing tools. Most small business owners do not have large corporate advertising budgets. They expect to get the biggest return possible from every dollar they spend. For them, it's a matter of survival. To the small entrepreneur, the card serves many functions. It identifies his business and acts as his company brochure, yellow pages, flyer, and much more, all in one. And best of all, business cards are very inexpensive to produce. For about $30, one can get 500 of them.