Retail Revival | Store improvement tips from the Garden Lady.

1 / 5 Reading the signs magazine.gardencentermag.com /article/april-2021/how-to-design-signage-that-informs-entertains-and-sells.aspx Retail Revival | Store improvement tips from the Garden Lady Design signage that informs, entertains and sells to help customers find staples and inspiration. In those pots were slips of paper that described characteristics that are commonly associated with each sign, as well as the plants that would be a good match for a person with those traits. Ask your staff to pick a random plant or product out of a hat, and then walk into your IGC as if they were a new customer who was looking for that item. [Extracted from the article]