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Broadcast Advertising Copywriting (Book).
- Source :
- Journalism Educator; Winter91, Vol. 45 Issue 4, p78-78, 3/4p
- Publication Year :
- 1991
-
Abstract
- Reviews the book "Broadcast Advertising Copywriting," by William M. Hagerman.
- Subjects :
- BROADCAST advertising
NONFICTION
Subjects
Details
- Language :
- English
- ISSN :
- 00225517
- Volume :
- 45
- Issue :
- 4
- Database :
- Supplemental Index
- Journal :
- Journalism Educator
- Publication Type :
- Review
- Accession number :
- 14523525