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THE ANALYZE OF E-COMMERCE IN THE TOURISM ACTIVITY.

Authors :
ANTONESCU, Gabriela Aurelia
BARBU, Catalin Alexandru
LUCHIAN, Eugen Cristian
Source :
Quality - Access to Success; 2017 Supplement 2, Vol. 18, p36-39, 4p
Publication Year :
2017

Abstract

E-commerce offers, at a modest cost, a solution of promotion and marketing of tourism products, well as an efficient way to communicate with customers. This paper focuses on the analysis of travel websites in Romania. Are identified key elements that should contain such a site and provides a comparative analysis of three virtual agents. Tourism has benefited from Proges over 20 years. information technology and communications. Currently, these two related elements, namely the Internet and ICT are notoriously under the operational, structural, strategic and marketing towards easing global interaction between suppliers, intermediaries and consumers around the world. This article play an analysis of the key elements of this field and the importance and impact on the business tourism sector. [ABSTRACT FROM AUTHOR]

Details

Language :
English
ISSN :
15822559
Volume :
18
Database :
Supplemental Index
Journal :
Quality - Access to Success
Publication Type :
Academic Journal
Accession number :
124731129