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Marketing with strategic empathy: inspiring strategy with deeper consumer insight.

Authors :
Kishel, P. G.
Source :
Choice: Current Reviews for Academic Libraries; Jan2017, Vol. 54 Issue 5, p753-753, 1/6p
Publication Year :
2017

Subjects

Subjects :
MARKETING strategy
NONFICTION

Details

Language :
English
ISSN :
00094978
Volume :
54
Issue :
5
Database :
Supplemental Index
Journal :
Choice: Current Reviews for Academic Libraries
Publication Type :
Review
Accession number :
120612772

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Authors Abstract Subjects Details