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Will BlackBerry regain market in India by price cuts ? : Transforming From device-driven to software and services-driven firm.

Source :
FRPT- Software Snapshot; 1/12/2014, p24-25, 2p
Publication Year :
2014

Abstract

The article offers information on the cost cutting on the telecommunication and wireless equipment firm Blackberry's Q5 smartphone for the company's establishment in the Indian market. It mentions that the device come with a the BB-10 operating system. It reflects on the statement of Sunil Lalvani, managing director for BlackBerry in India, that the company got 60 percent of its revenues from software and services.

Details

Language :
English
Database :
Complementary Index
Journal :
FRPT- Software Snapshot
Publication Type :
News
Accession number :
99616706