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Start Over
Gen X: We're Still Here.
- Source :
- Food Management Exclusive Insight; 11/18/2014, p2-2, 1p
- Publication Year :
- 2014
-
Abstract
- The article discusses the less attention given by restaurants to Generation X in the U.S. for they are more focus with Generation Y also known as the millenials. It mentions the desire of Generation X of the grossest possible processed foods from the big corporation. Blogger Douglas Coupland notes that the generation of parents seems neither able nor interested in understanding how marketers exploit them.
- Subjects :
- RESTAURANTS
GENERATION X consumers
MILLENNIAL consumers
FOOD industry
MARKETING
Subjects
Details
- Language :
- English
- Database :
- Complementary Index
- Journal :
- Food Management Exclusive Insight
- Publication Type :
- Periodical
- Accession number :
- 99551143