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Gen X: We're Still Here.

Authors :
Fitzpatrick, Tara
Source :
Food Management Exclusive Insight; 11/18/2014, p2-2, 1p
Publication Year :
2014

Abstract

The article discusses the less attention given by restaurants to Generation X in the U.S. for they are more focus with Generation Y also known as the millenials. It mentions the desire of Generation X of the grossest possible processed foods from the big corporation. Blogger Douglas Coupland notes that the generation of parents seems neither able nor interested in understanding how marketers exploit them.

Details

Language :
English
Database :
Complementary Index
Journal :
Food Management Exclusive Insight
Publication Type :
Periodical
Accession number :
99551143