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COGNITIVE PROCESSING OF PERSUASIVE MESSAGE CUES: A META-ANALYTIC REVIEW OF THE EFFECTS OF SUPPORTING INFORMATION ON ATTITUDES.
- Source :
- Communication Monographs; Mar1986, Vol. 53 Issue 1, p75, 15p
- Publication Year :
- 1986
-
Abstract
- Focuses on theoretical developments on the effects of source and message cues in persuasion. Analysis of the Elaboration Likelihood Model of Petty and Cacioppo; Historical approaches to the process of persuasion; Models of information processing.
Details
- Language :
- English
- ISSN :
- 03637751
- Volume :
- 53
- Issue :
- 1
- Database :
- Complementary Index
- Journal :
- Communication Monographs
- Publication Type :
- Academic Journal
- Accession number :
- 9938702
- Full Text :
- https://doi.org/10.1080/03637758609376128