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More Than a Feeling: Multisensory in Bath & Body.

Authors :
DOYLE, LISA
Source :
Global Cosmetic Industry; Nov2014, Vol. 182 Issue 9, p34-35, 2p, 1 Color Photograph
Publication Year :
2014

Abstract

The article focuses on the imporatnce of smell and touch in the formulation of body care products. The way a product appears when in use have an effect on consumer perception of efficacy. The after-effect of the product is important for products promising to leave on the skin of consumer.

Subjects

Subjects :
HYGIENE products
CONSUMERS
SKIN care
SENSORY perception
ESTHETICIANS (Skin care)

Details

Language :
English
ISSN :
15239470
Volume :
182
Issue :
9
Database :
Complementary Index
Journal :
Global Cosmetic Industry
Publication Type :
Periodical
Accession number :
99092422

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Authors Abstract Subjects Details