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Marketing politics to voters: late deciders in the 1992 British election.
- Source :
- European Journal of Marketing; 1996, Vol. 30 Issue 10/11, p135-146, 12p, 2 Charts, 3 Graphs
- Publication Year :
- 1996
-
Abstract
- <i>Copyright of European Journal of Marketing is the property of Emerald Publishing Limited and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)
Details
- Language :
- English
- ISSN :
- 03090566
- Volume :
- 30
- Issue :
- 10/11
- Database :
- Complementary Index
- Journal :
- European Journal of Marketing
- Publication Type :
- Academic Journal
- Accession number :
- 9702263012
- Full Text :
- https://doi.org/10.1108/03090569610149845