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Denny's Changes Its Spots.

Authors :
Rice, Faye
Faircloth, Anne
Source :
Fortune; 5/13/1996, Vol. 133 Issue 9, p133-142, 5p, 6 Color Photographs, 1 Graph
Publication Year :
1996

Abstract

Focuses on how the Denny's restaurant chain, once one of America's most racist companies, has become a model of multicultural sensitivity. The work that Ron Petty, now the chief executive officer (CEO), has done to repair the company's image; Flagstar, Denny's parent, focusing on minority hiring, development and advancement; Flagstar CEO Jim Adamson; Techniques used to sort out racist employees; Denny's training program; Flagstar's discouraging finances.

Subjects

Subjects :
DENNY'S Corp.
FLAGSTAR Cos. Inc.

Details

Language :
English
ISSN :
00158259
Volume :
133
Issue :
9
Database :
Complementary Index
Journal :
Fortune
Publication Type :
Periodical
Accession number :
9604267860