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Marketing for Health Services.

Authors :
Thomas, Richard K.
Bonnici, Joseph
Source :
Journal of Health Care Marketing; Dec91, Vol. 11 Issue 4, p90-91, 2p
Publication Year :
1991

Abstract

The article reviews the book "Marketing for Health Services," by Rod Sheaff.

Subjects

Subjects :
MEDICAL care
NONFICTION

Details

Language :
English
ISSN :
07373252
Volume :
11
Issue :
4
Database :
Complementary Index
Journal :
Journal of Health Care Marketing
Publication Type :
Review
Accession number :
9603100111