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Niche picking.
- Source :
- Restaurant Hospitality; Mar95, Vol. 79 Issue 3, p32, 1p, 3 Color Photographs
- Publication Year :
- 1995
-
Abstract
- Focuses on the concept of niche marketing as it applies to restaurants. Emergence of three types of players in the 1990s; Defining a niche; Survival rate.
- Subjects :
- MARKET segmentation
RESTAURANTS
Subjects
Details
- Language :
- English
- ISSN :
- 01479989
- Volume :
- 79
- Issue :
- 3
- Database :
- Complementary Index
- Journal :
- Restaurant Hospitality
- Publication Type :
- Periodical
- Accession number :
- 9504115250