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Fight to hold ad rates.
- Source :
- Folio: The Magazine for Magazine Management; 1/15/95, Vol. 24 Issue 1, p9, 1/3p
- Publication Year :
- 1995
-
Abstract
- Advises magazine salespeople on holding on to advertising rate cards. Fighting for a good negotiation with advertisers.
- Subjects :
- MAGAZINE advertising
ADVERTISING rates
RATES
Subjects
Details
- Language :
- English
- ISSN :
- 00464333
- Volume :
- 24
- Issue :
- 1
- Database :
- Complementary Index
- Journal :
- Folio: The Magazine for Magazine Management
- Publication Type :
- Periodical
- Accession number :
- 9501302965