WHY HOTEL RATES WON'T TAKE OFF--YET.

Focuses on the future outlook of the hotel industry. Increases in occupancy and hotel earnings; Reasons why rates will not rise for years to come; Difficulties caused by price-resistant consumers, the limp economy and corporate America's downsizing; How hotels make money; The emphasis on franchising; Deals that travelers are currently getting; Profits being made from golf resorts and time-sharing condos; Details. INSET: WHERE THE JAPANESE WERE HUMBLED.