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Reference model for a marketing information system and its application.

Authors :
Tuominen, H.
Jaakkola, H.
Source :
Proceedings of 1994 IEEE International Engineering Management Conference - IEMC '94; 1994, p185-191, 7p
Publication Year :
1994

Details

Language :
English
ISBNs :
9780780319554
Database :
Complementary Index
Journal :
Proceedings of 1994 IEEE International Engineering Management Conference - IEMC '94
Publication Type :
Conference
Accession number :
92268732
Full Text :
https://doi.org/10.1109/IEMC.1994.379932