America's Most Successful Salesmen.

The article profiles John R. Battle, founder and owner of the Downtown Chevrolet Co. in Houston, Texas in 1930 who later became one of the most outstanding automobile dealers in the U.S. It relates that Downtown Chevrolet became the first dealership in Texas to offer 24-hour services and that by instilling his rigorous work ethic into his sales force, Battle succeeded in making Downtown Chevrolet a profitable establishment that has sold over one million cars in the first eight months of 1934.