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On-line Shopping on B2C Markets in the Czech Republic.
- Source :
- Journal of Competitiveness; Dec2012, Vol. 4 Issue 4, p36-49, 14p
- Publication Year :
- 2012
-
Abstract
- The paper deals with the e-commerce theory and is aimed primarily at its usage in business-toconsumer markets. On-line purchasing management is increasing not only in the Czech Republic but also in Europe and all over the world. The customers who think rationally use on-line shopping because of money saving, speed delivery and the possibility of product comparison. This paper presents the results of a project financed by the Czech Science Foundation P403/11/ P175: The factors influencing customers' on-line behaviour in e-commerce environment on B2C and B2B markets in the Czech Republic. 89 % of respondents use e-shops for buying products in the Czech Republic. 32 % of them use the Internet for regular purchases and 57 % of them irregularly. 11 % of respondents have not used e-shops yet. [ABSTRACT FROM AUTHOR]
Details
- Language :
- English
- ISSN :
- 1804171X
- Volume :
- 4
- Issue :
- 4
- Database :
- Complementary Index
- Journal :
- Journal of Competitiveness
- Publication Type :
- Academic Journal
- Accession number :
- 90596311
- Full Text :
- https://doi.org/10.7441/joc.2012.04.03