The Importance of Communication Proficiency in Management.

The modern times that we all are living, asks us to relate and communicate more and better. The technological boom that helps us communicate faster and easier but the ability to communicate is held only by few. In the business world, communication has become one of the most powerful progress instruments through which charismatic managers raise their business trajectory and through which they send constructive ideas towards the coworkers. The modern manager has to improve constantly their communicative proficiency in order to maintain and improve his company position. The markets evolution, globalization and the prolonged crisis make the managers ' adaptation process to more be accelerated and those who can't keep up to risk losing the competition and bankruptcy. All these can be easily avoided if the manager has good communicative competence and preoccupations towards perfecting the communication process in the firm he manages. [ABSTRACT FROM AUTHOR]