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Rebecca Gates' retail campaign could be next year's model.

Authors :
Morris, Chris
Source :
Billboard; 07/25/98, Vol. 110 Issue 30, p69, 1/2p, 1 Black and White Photograph
Publication Year :
1998

Abstract

Presents news on independent record labels for the week of July 25, 1998. Comments of musician Rebecca Gates on the confusion of the music industry; Her alternative marketing approaches, which include playing in retail outlets that sell sweatshirts and backpacks; Why this is a wise approach; Singer/songwriter Tom House and his album, `This White Man's Burden'; Others.

Subjects

Subjects :
SOUND recording industry

Details

Language :
English
ISSN :
00062510
Volume :
110
Issue :
30
Database :
Complementary Index
Journal :
Billboard
Publication Type :
Periodical
Accession number :
866781