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The persuasive power of pathos in e-commerce web design.

Authors :
Winn, Wendy
Source :
18th Annual Conference on Computer Documentation. IPPC SIGDOC 2000. Technology & Teamwork. Proceedings IEEE Professional Communication Society International Professional Communication Conference an; Sep2000, p155-160, 6p
Publication Year :
2000

Details

Language :
English
ISBNs :
9780780364318
Database :
Complementary Index
Journal :
18th Annual Conference on Computer Documentation. IPPC SIGDOC 2000. Technology & Teamwork. Proceedings IEEE Professional Communication Society International Professional Communication Conference an
Publication Type :
Conference
Accession number :
84092013

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