Pick-Up Moves.

The article focuses on the future condition of online grocery shopping which has been anticipated to achieve a significant market share in the U.S. It highlights the behavior of food retailers in adopting the store pick-up model as an option to home delivery that will contribute on such trend. An overview of how Piggly Wiggly Carolina Co. stores have gained the trust and confidence of consumers through its unique service is also discussed. INSETS: MOBILE'S EFFECT ON ONLINE GROCERY SHOPPING;ONLINE FARMERS' MARKET.