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Cogent: JPMorgan Brand Awareness Catapults.
- Source :
- Fund Action; 5/21/2012, p52-52, 1p
- Publication Year :
- 2012
-
Abstract
- The article reports on the growing popularity of JPMorgan Investment Management's mutual fund provider brand among investors, according to a survey by Cogent Research. A cross-section of 4,100 U.S. adults with at least 100,000 U.S. of investable assets participated in the online survey. The survey found that more than one-in-five investors mentioned Fidelity Investments and Vanguard Group when asked about providers they plan to use. JPMorgan has been added to the list of the top 10 fund firms.
- Subjects :
- MUTUAL funds
INVESTORS
Subjects
Details
- Language :
- English
- ISSN :
- 10545956
- Database :
- Complementary Index
- Journal :
- Fund Action
- Publication Type :
- Periodical
- Accession number :
- 77571647