Cite
Sales promotion in the supermarket industry: a four country case comparison.
MLA
McNeill, Lisa S. “Sales Promotion in the Supermarket Industry: A Four Country Case Comparison.” International Review of Retail, Distribution & Consumer Research, vol. 22, no. 3, July 2012, pp. 243–60. EBSCOhost, https://doi.org/10.1080/09593969.2012.682599.
APA
McNeill, L. S. (2012). Sales promotion in the supermarket industry: a four country case comparison. International Review of Retail, Distribution & Consumer Research, 22(3), 243–260. https://doi.org/10.1080/09593969.2012.682599
Chicago
McNeill, Lisa S. 2012. “Sales Promotion in the Supermarket Industry: A Four Country Case Comparison.” International Review of Retail, Distribution & Consumer Research 22 (3): 243–60. doi:10.1080/09593969.2012.682599.