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An Rx for Pharmaceutical Companies.

Authors :
Maisto, Michelle
Source :
Pharmaceutical Executive; Oct2002, Vol. 22 Issue 10, p116, 3p
Publication Year :
2002

Abstract

Reports the development of an ePharma Learning to electronic detail the products to physicians in the U.S. Transformation of sales pitches and clinical study participation into efficient sessions; Effectiveness of the emerging online initiatives.

Subjects

Subjects :
EDUCATIONAL technology
GENERAL practitioners
PHARMACEUTICAL industry

Details

Language :
English
ISSN :
02796570
Volume :
22
Issue :
10
Database :
Complementary Index
Journal :
Pharmaceutical Executive
Publication Type :
Periodical
Accession number :
7573504

Tools

Authors Abstract Subjects Details