Cite
Chapter 2: Start With Understanding The Buyer.
MLA
“Chapter 2: Start With Understanding The Buyer.” Marketing for High Growth Ventures, 2011, pp. 20–39. EBSCOhost, widgets.ebscohost.com/prod/customlink/proxify/proxify.php?count=1&encode=0&proxy=&find_1=&replace_1=&target=https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=edb&AN=73947345&authtype=sso&custid=ns315887.
APA
Chapter 2: Start With Understanding The Buyer. (2011). In Marketing for High Growth Ventures (pp. 20–39).
Chicago
“Chapter 2: Start With Understanding The Buyer.” 2011. In Marketing for High Growth Ventures, 20–39. http://widgets.ebscohost.com/prod/customlink/proxify/proxify.php?count=1&encode=0&proxy=&find_1=&replace_1=&target=https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=edb&AN=73947345&authtype=sso&custid=ns315887.