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This Tobacco War Could Smoke RJR.
- Source :
- BusinessWeek Online; 9/24/2002, pN.PAG, 0p
- Publication Year :
- 2002
-
Abstract
- Reports on the move of Phillip Morris and R.J. Reynolds to intensify their cigarette marketing efforts. Amount to be spent by Phillip in 2002; Product lineup of R.J.; Factors affecting the cigarette industry.
- Subjects :
- MARKETING of cigarettes
CIGARETTE industry
Subjects
Details
- Language :
- English
- ISSN :
- 2162657X
- Database :
- Complementary Index
- Journal :
- BusinessWeek Online
- Publication Type :
- Periodical
- Accession number :
- 7390091