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Soft Goods Join the Retail Revolution.

Authors :
Tallman, Gerald B.
Blomstrom, Bruce
Source :
Harvard Business Review; Sep/Oct60, Vol. 38 Issue 5, p133-143, 11p
Publication Year :
1960

Abstract

The article reports on the outlook for self-service soft-goods supermarkets in the retail sector. The concept of the soft-goods discount department store was begun in New England by a group of merchants to counter intense competition with lower prices and better value. Brief case histories are provided for Ann & Hope, King's Department Stores, and Zayre-Bell. Topics include the characteristics of soft-goods supermarkets, differences between self-service soft-goods supermarkets and discount houses, and factors contributing to fewer opportunities for opening new soft-goods supermarkets in New England.

Details

Language :
English
ISSN :
00178012
Volume :
38
Issue :
5
Database :
Complementary Index
Journal :
Harvard Business Review
Publication Type :
Periodical
Accession number :
6770747