Back to Search
Start Over
OCCU Turns Staff Into Models.
- Source :
- Credit Union Journal; 5/27/2002, Vol. 6 Issue 21, p8, 1/4p, 6 Color Photographs
- Publication Year :
- 2002
-
Abstract
- Focuses on the marketing efforts of the Orange County Credit Union in California. Feature of employees from direct mail to in-branch television monitors; Use of employee photographs; Enhancement of rapport with the members.
- Subjects :
- MARKETING
CREDIT unions
Subjects
Details
- Language :
- English
- ISSN :
- 15215105
- Volume :
- 6
- Issue :
- 21
- Database :
- Complementary Index
- Journal :
- Credit Union Journal
- Publication Type :
- Periodical
- Accession number :
- 6753230