The Use of ROI in Sales Management.

MLA

Schiff, Michael. “The Use of ROI in Sales Management.” Journal of Marketing, vol. 27, no. 3, July 1963, pp. 70–73. EBSCOhost, https://doi.org/10.2307/1249440.

APA

Schiff, M. (1963). The Use of ROI in Sales Management. Journal of Marketing, 27(3), 70–73. https://doi.org/10.2307/1249440

Chicago

Schiff, Michael. 1963. “The Use of ROI in Sales Management.” Journal of Marketing 27 (3): 70–73. doi:10.2307/1249440.