Disconfirmation of Expectations: A Method for Enhancing the Effectiveness of Customer Communications.

MLA

Smith, Michael F., and James M. Hunt. “Disconfirmation of Expectations: A Method for Enhancing the Effectiveness of Customer Communications.” Journal of Personal Selling & Sales Management, vol. 7, no. 1, May 1987, p. 9. EBSCOhost, widgets.ebscohost.com/prod/customlink/proxify/proxify.php?count=1&encode=0&proxy=&find_1=&replace_1=&target=https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=edb&AN=6652089&authtype=sso&custid=ns315887.

APA

Smith, M. F., & Hunt, J. M. (1987). Disconfirmation of Expectations: A Method for Enhancing the Effectiveness of Customer Communications. Journal of Personal Selling & Sales Management, 7(1), 9.

Chicago

Smith, Michael F., and James M. Hunt. 1987. “Disconfirmation of Expectations: A Method for Enhancing the Effectiveness of Customer Communications.” Journal of Personal Selling & Sales Management 7 (1): 9. http://widgets.ebscohost.com/prod/customlink/proxify/proxify.php?count=1&encode=0&proxy=&find_1=&replace_1=&target=https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=edb&AN=6652089&authtype=sso&custid=ns315887.