Editech 2011: ebooks and Much More in Europe.

The Editech 2011 conference identified that publishers need to follow new paths and experiment more rapidly in all the areas of business related to a growing number of new digital publishing activities. Most important they need to rethink all the relationships actually in place with all the other factors in the publishing value chain and then radically reinvent their role in the quickly changing digital and ebook businesses. It is clear that now most of the changes are driven by the big three Google, Amazon, Apple and the publishers are following. However, especially in Europe the publishers have different approaches based on a brief review of selected key papers presented from different countries and sectors of the digital publishing industry. [ABSTRACT FROM AUTHOR]