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The Study on the Perceived Risk of the Behavior of the Consumer in the Internet Shopping.

Authors :
Kuo-Chang Ting
Shiang-Rong Tseng
Chao-Yi Pan
Source :
Marketing Review / Xing Xiao Ping Lun; 2010, Vol. 7 Issue 3, p381-411, 31p
Publication Year :
2010

Details

Language :
Chinese
ISSN :
18134483
Volume :
7
Issue :
3
Database :
Complementary Index
Journal :
Marketing Review / Xing Xiao Ping Lun
Publication Type :
Academic Journal
Accession number :
60882575

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