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Co-evolution of Entrepreneurship, Network Resources and Marketing Concept - Case Study of a Bicycle Company.

Authors :
Mei-Chen Hsieh
Ting-Ling Lin
Heng-Yih Liu
Source :
Marketing Review / Xing Xiao Ping Lun; 2008, Vol. 5 Issue 1, p105-139, 35p
Publication Year :
2008

Details

Language :
Chinese
ISSN :
18134483
Volume :
5
Issue :
1
Database :
Complementary Index
Journal :
Marketing Review / Xing Xiao Ping Lun
Publication Type :
Academic Journal
Accession number :
60882540