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VERBESSERUNGEN DER PROFITABILITÄT DURCH EINSATZ EINES KUNDENLEBENSZYKLUSKONZEPTS.

Authors :
Kumar, V.
Venkatesan, R.
Beckmann, D.
Source :
GfK-Marketing Intelligence Review; Nov2009, Vol. 1 Issue 2, p64-64, 1p, 1 Chart
Publication Year :
2009

Details

Language :
German
ISSN :
18655866
Volume :
1
Issue :
2
Database :
Complementary Index
Journal :
GfK-Marketing Intelligence Review
Publication Type :
Academic Journal
Accession number :
57636248

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